Henry and Edsel: The Creation of the Ford Empire

Richard Bak

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Henry and Edsel: The Creation of the Ford Empire

Henry and Edsel The Creation of the Ford Empire The epic struggle between a father and son and the building of a worldwide business empire In this retelling of the story of the rise of Ford Motors journalist Richard Bak offers a daring new perspec

  • Title: Henry and Edsel: The Creation of the Ford Empire
  • Author: Richard Bak
  • ISBN: 0723812120260
  • Page: 467
  • Format: Hardcover
  • The epic struggle between a father and son and the building of a worldwide business empire In this retelling of the story of the rise of Ford Motors, journalist Richard Bak offers a daring new perspective on the human drama that helped shape one of the world s great business empires No dry corporate history, Henry and Edsel focuses on the epic battle of wills between theThe epic struggle between a father and son and the building of a worldwide business empire In this retelling of the story of the rise of Ford Motors, journalist Richard Bak offers a daring new perspective on the human drama that helped shape one of the world s great business empires No dry corporate history, Henry and Edsel focuses on the epic battle of wills between the unyielding Henry Ford, his gifted son Edsel, and his second son, the brutal and insidious Harry Bennet who rose from barroom brawler to become Henry s heir apparent Bak dispels the common misperception of Edsel Ford as a weak and ineffectual manager, and explains that it was in fact Edsel s level headedness and imaginative business solutions and that allowed the company to survive the many challenges to its survival in the first half of the twentieth century Timed to coincide with the 100th anniversary celebration of Ford Motor Company, Henry and Edsel is sure to be warmly received by history buffs and business readers Richard Bak Detroit, MI is a veteran journalist who has written widely on the Fords and the automobile industry.

    • ↠ Henry and Edsel: The Creation of the Ford Empire || ✓ PDF Read by ã Richard Bak
      467 Richard Bak
    • thumbnail Title: ↠ Henry and Edsel: The Creation of the Ford Empire || ✓ PDF Read by ã Richard Bak
      Posted by:Richard Bak
      Published :2019-01-12T22:42:41+00:00

    One thought on “Henry and Edsel: The Creation of the Ford Empire

    1. George Miller on said:

      This is an excellent dual biography of Henry and Edsel, although, as in life, Henry overshadows Edsel in the book. The book provides a concise history of Ford Motor from 1903 through 1947 when Henry II assumed control of the company. Henry was a complex character who was the expert on efficient manufacture of automobiles, but who had little knowledge of or interest in anything that did not relate engineering or manufacturing. Edsel's personality was the opposite of his fathers': Edsel was a patr [...]

    2. Diane Funk on said:

      I found this book quite informative. I learned a lot of things about the development of the Ford Empire of which I was not aware. It opened my eyes to what it was like for my grandfather who lived and worked during that era in the factories of Detroit. I wish my grandfather was still around there are so many things I would like to have asked him about his experiences working in Detroit at that time. An excellent book, easy to read. Though at times it seemed to jump back and forth in time, the wa [...]

    3. Luann Yetter on said:

      Very informative. Bak presents Henry Ford as a complex character, likeable in some ways, detestable in others.

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